Video Production

To contact Jonathan: 07951 700871 / 0151 200 8307

jd@jonathandaviesphotographic.co.uk

Using Commercial video on your company's website is now more important than ever, we are now in the age of video, it is a must to help with your SEO rankings. Our customers have had amazing results from the videos that we produced for them. Video is a powerful tool to get your message across to potential new clients or to introduce a new service to your existing clients, video is an investment into your business.

1: WIDER REACH

Having a video produced for you allows you to load it up to “You Tube”, “Vimeo”, “Linked In”, “Facebook”, “Twitter”, the list goes on and on, with all of these platforms sending visitors back to your website.

2: TESTIMONIAL VIDEO

Imagine your customers singing your praises about the services that you have provided for them, or the products that you produce. A commercial testimonial video is a great way to get your existing customers to tell everyone about the wonderful service that you have consistently provided. These videos work for you 24/7, with your clients continuously talking about you, this is such a great selling tool. These types of video can be extremely powerful, one of my clients wanted to attract clients within 1 hour travel distance from The Wirral, with a testimonial video he attracted clients from central London, he sold the printer/copiers and then sold the service contract to a more local company.

3: INJECT YOUR PERSONALITY INTO YOUR MESSAGE

Once I’ve built your confidence in front of a camera, you can then start to inject your personality into your video. We have seen many examples of this over the years, some you’ll love, some you’ll hate, but most importantly they are memorable, meaning people will be talking about them when they’re socialising, great examples of this are the online “Old Spice” adverts and the “Dollar Shave Club”.

4:AN SEO BOOSTER

Many of you will know, (but some won’t) that Google owns You Tube, so you can see the link why it is essential to load your videos up to You Tube, pushing your Google rankings closer towards that organic top spot. Other platforms are also identified in an online search, so your Linked In profile, Facebook page, Twitter Feed are all found in a search, with a video, they’re even more visible.

5: MORE MEMORABLE THAN WRITTEN CONTENT

At the time of writting this article (October 2021) the latest stats tell us, we have under 7.5 seconds to impress before your audience moves on to your competitors. We humans are a lazy bunch, we are far happier to flick through a website, just glancing over the text, but when that familiar Video Link to You Tube or Vimeo is spotted, it’s just like a magnet. Your audience will be far more interested watching your video than reading reams and reams of text.

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REGULAR VIDEO CONTENT

I offer a monthly package at a reduced fee, this includes recording at your premises or place of your choice and producing two 1 to 2 minute “talk to camera” videos, if this does not suit you, I can tailor a package for your business. If you have no idea what to talk about, I can help you write the content using story boards and scripts. Ideas can be based around each of your services, each of your products, different team members talking about their particular speciality, different aspects of your business, different offices in your company and what they do, the list goes on and on. This helps you engage with your existing clients, how many times have you heard one of your clients say, “ Oh I didn’t realise that you do that as well”, every time you hear that phrase, it’s either a missed opportunity or it’s too late and they have gone to a competitor just because you haven’t told them about other services that you offer, remember what marketeers tell us, it’s easier to sell to our existing clients.

New clients are also the lifeblood of all business’s, we all need to attract new clients to continue to have a healthy business and grow towards a bright future. Video can be the difference, when it comes to getting attention, we’ve all heard the phrase “people buy from people”, video is the best way possible to introduce yourself to those potential clients.

Worried about looking nervous in-front of a camera, don’t give that a second thought, all of my customers tell me that I’m brilliant at relaxing clients, putting them at ease, so I can get the best from you, making you look both professional and approachable.

To have a chat about creating your video contact Jonathan:

jd@jonathandaviesphotographic.co.uk Tel: 0151 200 8307 / 07951 700871